Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work efficiently and to provide information to site owners.

We also use localStorage, a similar browser technology, to remember your preferences. The same rules apply to localStorage as to cookies under UK data protection law (PECR).

We use a minimal number of cookies, grouped into the following categories:

These are essential for the website to function correctly. They include:

Theme preference: stored in localStorage via next-themes. Remembers whether you prefer light, dark, or system theme. No personal data is collected. Retained until you clear your browser storage.

Cookie consent preference: stored in localStorage. Records your cookie choices so we do not ask you again on every visit. No personal data is sent to any server. Retained until you clear your browser storage or reset your preferences.

These cookies do not require your consent because they are strictly necessary to provide the service you have requested.

We use privacy-friendly analytics to understand how visitors use our website in aggregate. These analytics:

Do not track individual users across websites. Do not collect personally identifiable information. Do not use third-party advertising cookies. Store only anonymous, aggregated data.

Under the Data Use and Access Act 2025 (DUAA), aggregate-only analytics for service improvement are exempt from prior consent requirements. However, we still ask for your consent because we believe in giving you full control.

You can opt out of analytics cookies at any time using the cookie preferences banner or by contacting us at hello@athenaai.uk.

We do not use any third-party cookies. We do not use advertising networks, social media tracking pixels, or cross-site analytics services such as Google Analytics.

Our fonts are self-hosted and do not make requests to external services.

You can change your cookie preferences at any time by clicking the "Cookie Preferences" link in the footer of any page.

You can also control cookies through your browser settings. Most browsers allow you to refuse or delete cookies. Please note that disabling strictly necessary cookies may affect the functionality of the website.

We may update this cookie policy from time to time. If we add new categories of cookies, the consent banner will re-appear so you can make a fresh choice.

If you have questions about our use of cookies, please contact us at: hello@athenaai.uk

For our full privacy policy, see our Privacy Policy page.